How It All Began

In 2000, at the dawn of the new millennium, GuruGanesha Singh, a life-long musician himself, decided he was ready to take his love of music to a larger venue.  He felt that the merging of devotion and chanting and music had a much bigger place in the world than it had been filling and he embarked upon a mission to make an impact.

While working with Snatam Kaur and Livtar Singh on a Peace Family album, GuruGanesha realized he wanted to do more than just make that album.  He wanted to create a way for this music to get out to the world on a larger scale.  That project became two albums, Reunion and To Heaven and Beyond, and with them, Spirit Voyage was born.

GuruGanesha’s garage was the first warehouse for Spirit Voyage.  With the first launch of the Spirit Voyage website, sales began streaming in and the business soon outgrew his garage.  At the same time, Spirit Voyage purchased the distribution company Cherdi Kala Music, and suddenly Spirit Voyage had a network of yoga centers around the world buying a much larger volume of products.

In 2003, Karan Khalsa joined Spirit Voyage to focus on growth and expansion, and over the next two years, the business doubled each year and she bought a majority stake in the business.  In 2005, Hargobind became a partner in the business, initially coming in to focus on growth and expansion, but ultimately taking on the reigns of running the entire distribution business.

Today, there is a great team that runs Spirit Voyage, whose divisions consist of Spirit Voyage Music, the distribution business managed and run by Hargobind Singh, and Spirit Voyage Records, the record label managed and run by Karan.

Read More About:
Spirit Voyage Records